Rebranding Plans
Fictitious Company: Greenwich Inc.
Scenario: Greenwich, Inc. is a staffing company that is a child company of Superior Staffing, a global recruitment firm headquartered in London. Management will be changing the "Greenwich Inc" name to "Superior Staffing USA." This sample rebranding plan was created as a plan to ensure the internal operations and communications of the name change are effective, timely, and smartly executed.
Rebranding Plan (Document)
Scenario: Greenwich, Inc. is a staffing company that is a child company of Superior Staffing, a global recruitment firm headquartered in London. Management will be changing the "Greenwich Inc" name to "Superior Staffing USA." This sample rebranding plan was created as a plan to ensure the internal operations and communications of the name change are effective, timely, and smartly executed.
Rebranding Plan (Document)